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THE LOST EXPLORER



The Lost Explorer is a small-batch agave spirits brand founded in 2020 by environmentalist David Mayer de Rothschild, producing artisanal mezcal in Oaxaca under the hand of maestro mezcalero Fortino Ramos, alongside a recently launched additive-free tequila.

The brand is as serious about sustainability as it is about the liquid — bottles are made from over 55% recycled crystal and sealed with biodegradable beeswax, and every agave used is offset by three replanted.

Serious Business worked with The Lost Explorer over two years on communications strategy, press outreach and events in in the US market.




Laconic, 1987
Sail/Waves 1 — postcard design